RealtorLeadBook a Call →

For growth-minded property managers

Qualified landlords.
Booked. On your calendar.

We run the ads, reach every lead inside 90 seconds, qualify them by phone, and book the owners who are ready to talk. You take the appointment.

Book Your Strategy Call →Run Your Door Math

Appointment guarantees count unique owners—not booking slots. Your target is calibrated to your market on the strategy call.

CRM includedCalls recordedPricing published

Leads reached inside 90 seconds:
25% book an appointment.

25%booked after a sub-90-second first touch
5–8%booked after an hour or more
Measured across our tracked accounts. In one account, August leads—86% reached inside 90 seconds—booked at 43% versus 7% the month before the system was fully automated.Fast leads were handled by the automated system; slower leads were worked manually — a real-world comparison, not a controlled experiment.

Live proof

Wins your team can
actually see.

Recorded client feedback and de-identified internal updates—presented at a scale your team can read.

Checkmate PM case studyRecorded client interview

Checkmate PM

From referral plateau to a measurable landlord pipeline.

Residential landlord demand, fast response, and appointment follow-up operating through one system.

$10.48cost per lead
7landlord clients signed
Upcoming recorded case study

Tommy’s case study is dropping this week.

We’ll add the recorded client feedback as soon as the final asset arrives. No placeholder thumbnail, no fabricated proof.

Coming soon
De-identified team update confirming a property-management client signing
New client signingDe-identified team evidence of a completed management signing.
De-identified team update describing a 50-unit owner opportunity
50-unit opportunityOwner inquiry with a substantial management-revenue context.
De-identified qualification follow-up for new property-management inquiries
Follow-up + fit screeningTwo inquiries worked; one non-fit screened out and one multi-property owner qualified.
De-identified CRM timeline showing a property-management lead progressing to contract sent
CRM progressionContact attempts, a scheduled call, paperwork, and a contract-sent milestone.

Original weekday/time context preserved; identities remain redacted.

De-identified team message confirming strong property-management prospects
Qualification feedbackStrong prospects identified; a lease-only inquiry screened out.
De-identified appointment booking confirmation
Appointment bookedInquiry followed up and a property-management appointment agreed.
De-identified appointment confirmation sequence
Confirmation sequenceAvailability confirmed, follow-up booked, and confirmation sent.
De-identified booked call about self-management frustrations
Self-manager appointmentTenant-management pain points surfaced and an appointment was set.
De-identified team update describing 50-unit and 73-unit owner opportunities
50 + 73-unit pipelineActive owner conversations with a larger portfolio context.
De-identified team updates showing a scheduled signing and multi-unit follow-up
Signing + multi-unit follow-upClosing owner follow-up scheduled and a 3–4-unit owner in conversation.

All screenshots are de-identified before public use. Client and prospect names, faces, contact details, account identifiers, and private workspace details have been removed.

Funnel + value model

See the path from ad spend to doors.

Every estimate is derived from paid demand. Choose your support level, set the market inputs, and see the three-year value of the first-year cohort.

Market inputs

Live model

15–20% typical; 26% measured in strong markets.

Show rate: 75%Show-Rate System applied to every booked owner conversation.
Property economics + churn

Defaults are assumptions, not hardcoded appointments. Move any input to model your market.

Monthly acquisition path
0leads from ad spend
0booked appointments
0showed owner appointments
0new clients
0new doors
Primary comparison: three-year cohort value$0

Absolute contribution from the doors acquired across the first 12 months.

Year 1$0Per-door value over its first 12 months: leasing fee plus a year of management fees, adjusted for industry-average owner churn. Years two and three apply 20% annual churn.
Year 2$0recurring management fees after churn
Year 3$0recurring management fees after churn
0.0xvalue-to-investment multiple against $0 in first-year plan investment.

First-year payback: Year-one cohort value exceeds the full year-one plan investment at default assumptions — the plan typically pays for itself inside the first year.

Planning model only, not a forecast. The value represents one 12-month acquisition cohort; it includes leasing fees, average management fees in year one, and the selected annual churn rate in years two and three. Actual results vary by market, conversion, capacity, fees, and retention.

Default door economics: at $1,650 average rent, a 10% management fee, a 75% leasing fee, and 20% annual churn, the model calculates approximately $3,020 over year one and $5,871 over three years per door. The calculator above remains canonical when you change the assumptions.

Simple by design

The Engine in four moves.

01

Attract

Meta campaigns built around landlords, investors, and the demand in your market.

02

Reach

Every inquiry receives phone and text follow-up inside the protected first-contact window.

03

Qualify

We confirm ownership, service area, unit fit, and stated management intent.

04

Book

Qualified owners land on your calendar with reminders designed to protect show rate.

Clear investment

Choose the level of support you need.

No pricing gate. Ad spend is paid directly to Meta.

Tier 1

Engine

$3,000/mo

$1,500 service + $1,500 minimum ad spend

For PM teams that close owner conversations internally.

  • Meta campaigns + creative
  • CRM and rapid first touch
  • First touch inside 90 seconds — automated, measured, reported weekly
  • Live ad account access — see every dollar and every lead in real time
Tier 2Most popular

Engine + Appointment Team

$5,500/mo

$3,000 service + $2,500 minimum ad spend

For teams that want qualified owners booked onto the calendar.

  • Everything in Engine
  • Appointment team works every lead
  • Show-rate system included
  • Unique-owner appointment guarantee, calibrated to your market on the strategy call
Tier 3

Engine + Team + Reactivation

$8,000/mo

$4,500 service + $3,500 minimum ad spend

For PM teams ready to add database reactivation at higher volume.

  • Everything in Tier 2
  • Higher appointment capacity
  • Old inquiry + database reactivation

All plans are a 3-month engagement and include CRM, recorded calls, and a weekly scoreboard. Guarantee targets count unique owners, not booking slots, and are calibrated to your market on the strategy call.

Is it a fit?

Best for: residential PM companies with capacity, 20–300+ doors, a 500,000+ population market, and $1,500+/month ad spend.

Not a fit?

At capacity, below the required spend, unable to take appointments, or looking to avoid all involvement in closing.

See If You Qualify →

Straight answers

What the appointment plans
actually cover.

How are appointments counted?

Appointment Team guarantee targets count unique owners—not booking slots. Reschedules, duplicates, and the same owner appearing twice are not counted twice.

What number is guaranteed?

The target is calibrated to your market on the strategy call after we review demand, economics, capacity, and your team’s ability to take appointments.

What do the Appointment Team plans control?

Our team works the calls, qualifies fit, books owners, and operates the show-rate system—so the performance commitment is attached to the part of the process we directly control.

Does Engine come with a guarantee?

Engine runs on transparency instead: you get live access to your own ad account—every dollar of spend, every lead, in real time—plus our 90-second first-touch SLA and a weekly scoreboard. Appointment guarantees are exclusive to the Appointment Team plans, where our team controls the calls.

Start with market fit

See whether the Engine
fits your market.

On the strategy call, we calibrate your appointment target, market economics, and the level of support that makes sense for your team.